AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps on iOS in the US for Q1 2022
Explore the performance of the top 5 drawing and coloring apps on iOS in the United States during Q1 2022, including download, revenue, and active user trends.
The first quarter of 2022 saw interesting trends in the top 5 drawing and coloring apps on the iOS platform in the United States. Here is a detailed look at their performance based on data from Sensor Tower.
Happy Color by Numbers Game from X-Flow had a notable presence with weekly downloads starting at approximately 132K and then gradually decreasing to around 92K by the end of March. Revenue for this app peaked at about $12.6K during the last week of December and showed fluctuations, ending the quarter at approximately $7.6K. Active users started at around 1.34M, experiencing a slight decline to about 1.19M by the end of the quarter.
Color by Number：Coloring Games by Wildlife Studios saw weekly downloads ranging from 118K in late December to around 74K by the end of March. The app's weekly revenue was relatively stable, peaking at approximately $145K mid-January and ending the quarter at about $115K. Active user counts started at around 504K and saw minor fluctuations, ending at approximately 460K.
Phone Case DIY by Crazy Labs had an interesting trend in downloads, starting at about 141K and experiencing a significant drop to around 28K by late January. Downloads then saw minor recoveries, reaching around 41K by the end of March. Active users followed a similar trend, starting at approximately 300K and ending the quarter at around 148K.
DIY Keyboard 3D, also from Crazy Labs, showed a decrease in weekly downloads from around 102K to about 32K by the end of March. Active users started at approximately 115K and ended at around 73K, showing a steady decline throughout the quarter.
Finally, Color Pop AI - Coloring Book by MWM exhibited growth in both downloads and active users. Downloads began at around 32K and increased to approximately 57K by the end of March. Active users showed a similar upward trend, growing from about 45K to around 92K over the same period. Revenue for this app peaked at about $13K mid-March, ending the quarter at approximately $11.6K.
For a more detailed analysis and further insights, visit Sensor Tower.
